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About

"Create a company that feels good on the inside, not just one that looks good on the outside."

Vicki McLean

Director,  sparcgap global

Advocating meaningful growth.

Vicki McLean is the founder and director of sparcgap global. She brings more than 20 years of marketing and advertising insights where she had the opportunity to provide B2B, and B2C growth strategies to some of the world’s most successful companies including News Corp, Virgin, SBS, Fairfax, MediaWorks and Anytime Fitness.

People are singularly the most valuable resource a company can tap into. Success breeds more success. Vicki can shape and sustain the behaviours that will drive your strategy. 

Vicki brings a depth of business smarts with a proven track record in taking companies from red to black, demonstrating that putting people before profit makes you more profitable.